About The EA Campus
Hello, nice to meet you. Here is everything you need to know about The EA Campus.
We’re thrilled to introduce you to The EA Campus, a dynamic hub created to empower Executive Assistants, Personal Assistants, and Administrative Professionals to thrive in an ever-evolving role. Building on over a decade of expertise, we’ve evolved from Practically Perfect PA into a modern platform that reflects the shifting landscape of the Assistant profession.
Who We Are
At The EA Campus, we believe in equipping Assistants with the skills, insights, and community support they need to excel in their careers. With a fresh, modern outlook, we’ve embraced the digital age to offer flexible, accessible, and innovative learning experiences. From online courses and virtual summits to masterclasses, webinars, and a thriving community, our mission remains unchanged: to support Assistants as they grow and develop in their careers.
Our Journey
Hi! I’m Nicky Christmas, Founder of The EA Campus.
Back in 2011, I launched what would become Practically Perfect PA as a passion project, while working full-time as an Executive Assistant to the COO and CFO of a global insurance organization.
At that time, there were few resources for Assistants, and I wanted to create a platform that not only offered guidance but also reshaped the conversation around the role of Assistants.
Practically Perfect PA quickly became one of the leading voices in the online learning space for Assistants—long before virtual training and digital communities became the norm. Over the last 15 years, our platform has evolved, staying ahead of trends and continuing to provide relevant, cutting-edge content that moves the conversation forward while actively challenging and shifting outdated perceptions of the Assistant role.
As an international speaker and thought-leader, I’ve had the privilege of traveling the world, engaging with thousands of Assistants, and sharing strategies to help them excel.
In 2025, we officially rebranded as The EA Campus, a space designed to cater to the evolving demands of Assistants today. The EA Campus continues to push boundaries, offering virtual summits, online courses, and a thriving community, all designed to meet the changing needs of Assistants globally.
Our commitment has always been to put the needs of our audience first, ensuring that every Assistant, no matter their stage in their career, has access to the tools, knowledge, and community support they need to thrive.
We help aspiring Assistants achieve more in the role, and successful Executive Assistants stay at the top of their careers.
At The EA Campus, our mission is to empower Assistants with the skills, knowledge, and community they need to thrive in a modern, evolving workplace—built on the values of innovation, inclusivity, and a commitment to advancing the role of Assistants as strategic, indispensable business partners.
Virtual Summits
Bringing global experts directly to your screen with interactive sessions that help you stay ahead in your field.
Online Courses
From foundational skills to advanced topics, our courses are designed for every stage of your career.
The EA Campus Community
A safe, collaborative space where Assistants connect, share experiences, and grow together.
Masterclasses
Deep dives into specialized skills and areas of interest, led by experienced professionals.
Digital Downloads
Practical tools and resources you can implement straight away to enhance your efficiency.
Weekly Newsletter
Packed with the latest industry insights, tips, and career advice.
Webinars
Engaging live sessions with industry leaders, offering practical advice and insights on the latest trends impacting Assistants.
Podcast
Informative conversations with thought-leaders and experts, designed to guide Assistants through every stage of their career.
In our last 15+ years as leaders in the online training and development space for Assistants
We’ve served 90,000+ Assistants
"I am new to the PA role and your website has helped me enormously! I love the style and content of your website and resources, in particular the ‘Starting out as a new Assistant’ guide, which was a god send in a world where you are expected to know everything from the word go! I aim to join some of the future events at some point so am really looking forward to those but in the meantime, I hope you continue doing what you are doing. The work you do is so valuable to Assistants like myself, even if you don’t often hear it – we are watching / downloading / reading and paying attention to all of the fantastic advice and support on offer."
Natalie, Personal Assistant
Why We Do It
We understand the challenges Assistants face. Whether you’re starting out, established in your career, or aiming for new heights, The EA Campus is here to help you navigate those challenges. Our content is practical, honest, and tailored specifically to your needs. We want to help you feel confident, stay ahead of the curve, and gain the recognition you deserve.
Join Us
The EA Campus isn’t just about training and events—it’s about building a community. Whether you’re new to the role or a seasoned professional, we’re here to support you every step of the way. Together, we’ll help you shape the future of your career.